Caribbean youth focus on tourism promotion
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| Published on Saturday, May 19, 2007 |
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SAN JUAN, Puerto Rico: A number of Caribbean Youth are now gathered in San Juan, Puerto Rico for the 15th Annual Caribbean Media Exchange on sustainable Tourism Conference being held under the theme “Enhancing culture and protecting ecology through tourism”.
This year’s activity sees participants from Barbados, Trinidad and Tobago, St Vincent and the Grenadines, St Lucia, Antigua, Haiti, Grenada and Guyana among others.
The conference will be used as an educational vehicle to help young journalists, youth groups and youth coordinators within the Caribbean to be better able to understand the marketing of Caribbean culture and ecology, and also how they can curb some of the negative impacts the industry has faced to date.
Gail Moaney, Exexcutive Vice President of Ruder Finn in the United States opened Friday’s session on the issue of the marketing of Caribbean culture and ecology.
In her presentation, Moaney said negative news stories can have a bad impact on the Caribbean. A story of crime, youth violence, murder and other related stories can create such negative impact.
According Moaney, journalists should go deeper in their reporting to find out why the incidents occur. She stressed the importance for media workers to be part of the sloution rather than the problem, and noted that they act as a watchdog for tourism development in the Caribbean.
On Saturday the conference will focus new travel trends, national approach to environmental security and the impact of global warming on Caribbean tourism. |
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